Business tourism is one of the most promising and popular areas of international tourism. It can be a friendly visit to your business partner in another country or a desire to become more detailed with the process of producing the future realization of an international product. In the world, 73% is occupied by corporate travel and 16% – by organizing different seminars, conferences, and conventions. Another city or district is a different mentality and culture. We have people around the world with access to any information at any time.
“Events without force majeure” anywhere on the world map require the presence of direct links with intermediaries to organize them and information on prices for a comfortable hotel, board. Such people as American motivational speaker Brian Tracy and businessman-investor Robert Kiyosaki, have used services of specialists in organizing international events for long.
Any respected businessman understands the importance of preparing and organizing such events. It’s when you want everything to be at the highest level and bringing a sense of own satisfaction from the work done and right investments in a business project abroad or in a neighboring city. Do you take a firm position as a leader in top-selling in your country, while you want to try to break out into top leaders in another region or distant countries?
To current date, business tourism is an international view abroad to “cast anchor” into the ocean of new foreign investments and projects, in European, MICE (Meetings Incentives Conferences Exhibitions). The role of business trips and similar events grows rapidly every year like a mushroom. People around the world want to develop their business skills by attending new events; to expand boundaries of business, opening new offices; to organize business trips in order to become more familiar with partners and to establish more trustful cooperation.
Product analysis is an important part of marketing research. You must initially be sure of the success of your future business. It is now trendy to make creative and extensive business plans on the basis of all possible training. It is advised everywhere to take into account: “Evaluation of product quality is an important part of the analysis.”
For example, you want to open a children’s toys store soon and have even managed to choose a suitable room and invented a brand. How do you know how much your product should cost? Of course, the cost should include your expenses and profits, and the price itself must be competitive. Therefore, it will be necessary to go through similar trading floors and shops. To study their assortment, discounts and sales efficiency.
Market analysis is the main key to successful implementation of a business plan for any tiger of a business. For such an analysis, a competent “source” of monitoring, diagnosis, and microanalysis is needed. What if you are territorially in Europe, and you have an idee-fixe for a new business in China? Or do you have a profitable enterprise in Canada, do you produce a good product for the domestic consumer, and now you want to present it in markets overseas in America or Germany?
How to achieve a real triumph for the organization of a finished business platform without maximum financial costs and time wasted?
What if you are planning to sell your product at the opposite end of the world? Perhaps you have been planning to visit the largest industrial exhibition CeBIT in Hanover for a long time for presenting your product there? You need a professional analysis of the market, competitors, and product. Another country or city is like a “foreign swamp” with its “bogs”, where to recognize the “dry and solid soil underfoot”, it is necessary to study this very “swamp”.